Vol. 16 No. 6 (2024)

Research articles

• The Image of Political Discourse in Peruvian University Research A Look through Its Theses

  Osbaldo Turpo Gebera, Elena Martinez Puma, Ignacio Tomaylla Quispe, Karina Chirinos Tovar

  1-13

  • PDF (Español (España))
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• The Rhetoric of Disability on Instagram A Post-Qualitative Photographic Analysis

  Sheila Parra Gomez

  15-30

  • PDF (Español (España))
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• Russian disinformation in Ecuador's (audiovisual) media

  Abel Suing, Pablo Lomas

  31-45

  • PDF (Español (España))
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• The Image and the Text in X Multimodal Discourse Analysis in Educational Accounts

  Raquel Pinilla Gómez

  47-60

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• Gamification as an Educational Strategy to Increase Motivation and Academic Performance

  Diana Margarita Díaz Estrada, Edgar Juan Díaz Zúñiga, María Adelaida Pilco Lozano

  61-69

  • PDF (Español (España))
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• The online communication of the Spanish film production companies. Product promotion

  Silvia García Mirón

  71-85

  • PDF (Español (España))
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• WeChat official accounts and their impact

  Chenlu Wang, Estrella Martínez- Rodrigo, Francisco García-García

  87-100

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• Advertising and Brand speech directed at Generation Z Ethnographic study of a digital community

  Luis Rodrigo Martín, Luis Mañas Viniegra, Patricia Núñez Gómez

  101-112

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• Wake up to the screens Digital consumption in the adult population at the beginning of the day and perceived opportunity cost

  Laura Picazo Sánchez

  113-130

  • PDF (Español (España))
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• Examining motherhood on Instagram Descriptive analyses of representations and narratives on the pregnant body in Social Media

  María José Bogas Ríos, Jorge Zarauza Castro

  131-145

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• Assessment of Employment Competencies from the Perspective of University Graduates Using a Reflective Structural Equation Model

  María Cortejoso Lino, Angel Bartolomé Muñoz de Luna, Sonia Martín Gómez

  147-164

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• Sports Tourism and Social Media Storytelling A multimodal perspective

  María Luisa Blanco-Gómez, María José Gómez-Ortiz

  165-177

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• Social Networks and the Image Projected by European Royal Families.

  Casandra López-Marcos, Pilar Vicente-Fernández

  179-191

  • PDF (Español (España))
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• Cataloguing LGTBIQ+ characters in Disney children's animation

  María Luisa Cárdenas Rica

  193-210

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• Typologies and patterns of information architecture Present in the user interfaces of social networks of Meta (Instagram and Facebook)

  Germán Rodríguez-Perujo, Isabel Rodrigo-Martín, Daniel Muñoz-Sastre

  211-227

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• Construction of identity and CSR in social networks Adaptation of energy companies in the post-Threads stage in Spain

  Ana A. Lozano González, Fátima Rodríguez García

  229-243

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• Looking Through Someone Else's Eyes Ethics, Terrorism and Identification in Jordi Évole's Documentaries: The Case of Don't Call Me Ternera (2023)

  Víctor Iturregui-Motiloa

  245-259

  • PDF (Español (España))
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• Mechanisms for citizen participation in Ecuadorian municipal public radios The Role of Municipal Public Media

  Teresa Marchán Luna, Guillermo Segundo Del Campo Saltos, Héctor Manuel Córdova Medina

  261-272

  • PDF (Español (España))
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• Chair of Peace Proposal for Implementation through social networks

  Luis García-Noguera, Félix Fernando Dueñas Gaitán

  273-284

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• Creativity and Technology Unlimited Narrative Structures in the Transmedia World-Building

  Nuria Gispert de Chia

  285-294

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