Vol. 17 No. 1 (2025)

Research articles

• Narrative Transformatios in the 5G Era A Literature Review on the Development and Globalization of Chinese Web Series

  Shangmingzhu Zhang, Hasrul Hashim, Nurizihan Hassim

  1-19

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  • PDF

• Visual Components in Web Usability E-commerce Analysis

  Laura Melendo-Rodríguez-Carmona, Pilar Yustres-Duro, Pablo Gutiérrez-Rodríguez, Pedro Cuesta-Valiño

  21-35

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• Female Representation in the Contemporary Television Western The Examples of Godless (Netflix, 2017) and The English (BBC, 2022)

  María Marcos Ramos, Javier Mateos-Pérez

  37-50

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  • PDF

• Cyberactivist Repertoires in Support of Pro-Palestine from TikTok

  Jaime Wilches, Hugo Fernando Guerrero Sierra, Cesar Niño González

  51-70

  • PDF (Español (España))
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• Cultural Imaginary of Castilla y León Festivities Generated with Artificial Intelligence A Comparative Study Using Playground AI

  Matías López-Iglesias, Jose Luis Carreño Villada, Sandra González Parra

  71-85

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• Political Communication and Digital Interactivity in Polarized Electoral Processes

  Osbaldo Turpo-Gebera, Robert Dennis Huamán-Gutiérrez, Sheyla Carlot Ojeda-Collazos, Gerson Harry Huamaní-Sulla

  87-97

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• Methodology and Characterization of Hate Crypto-speech Between Political Parties TikTok in the Electoral Campaign

  Jacobo Herrero-Izquierdo, Itziar Reguero-Sanz, Pablo Berdón-Prieto

  99-109

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  • PDF

• Visual Programming and Problem-solving to Foster a Positive Attitude Toward Formative Research

  Ronald Paucar Curasma, Klinge Orlando Villalba Condori, Roberto Florentino Unsihuay Tovar, Dennis Arias Chavez, Sara Hermelinda Gonzales Agama, Fredy Luis Ureta Orihuela

  111-126

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• Analyzing the Parenthood of Artificial Children in Fiction Films Chappie & A.I. Artificial Intelligence

  Arriola-Mendoza, Jorge, Maldonado-Gómez, Ana Lucía, Serrano-Bosquet, Francisco Javier , Valerio-Ureña, Gabriel

  127-148

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• Using Google Maps as a Tool for Two-Way Political Communication with Citizens Analysis of the Case of the Congress of the Republic of Peru

  Oscar Peña Cáceres, María Gabriela Barrera Rea, Henry Silva-Marchan, Rudy Espinoza-Nima, Jorge Yánez-Palacios, Elvis Garay-Silupu

  149-163

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• Impact of predictive marketing based on Artificial Intelligence Transforming communication and sales strategies in SM

  Aitor Gil García, África Presol Herrero

  165-178

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• Radiovision Consumption and Evaluations of a Sample of University Communication Students

  Manuel Sánchez Cid, Elena Cuevas-Molano, Alicia López-Carral, Fernando Marroquín Ciendúa

  179-192

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• Formats, Genres and Poetic Possible-Worlds A Taxonomy for the Study of Audiovisual Seriality

  Pedro Javier Gómez Martínez, Álvaro Abellán-García Barrio

  193-207

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