Women on Screen: K-dramas and Gender Rewritings (2015-2025)

From Webtoon to Television; Female Authorship, Graphic Adaptation, and Transnational Reception

Authors

DOI:

https://doi.org/10.62161/revvisual.v18.6085

Keywords:

K-Dramas, Webtoon, Adaptation, Women's Agency, Cinematographic representation, Korean culture, Streaming Platforms, Gender Studies

Abstract

This article examines how South Korean television adapts webtoons created by women within historically male-dominated film and comics industries. It positions K-dramas as the site where cultural adaptation is negotiated and their transnational impact on audiovisual representation is amplified. Drawing on a corpus of twenty-three adaptations, it combines close textual reading, thematic analysis and audience indicators to observe how industrial and authorial decisions amplify or attenuate the feminist impulses of the graphic source material. Findings show that series tend to romanticise structural conflicts and stylise bodies according to dominant beauty canons, yet they also consolidate forms of female agency, displace hegemonic stereotypes and introduce affective masculinities. Salient themes include gendered relational dynamics and social pressures, alongside empowerment, role challenge and workplace equality; mental health and harassment emerge, but less frequently. Where women participate substantively in adaptation (writing or direction), the television version more clearly preserves the original’s critical tone.

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Author Biographies

Dácil Roca Vera, Universidad de la Laguna

Dr Dácil Roca Vera

PhD (summa cum laude) in Arts and Humanities (University of La Laguna). BFA with a specialisation in Animation (Polytechnic University of Valencia, 2013), MA in Visual Development (IDEA Academy, Rome, 2018) and MA in Art Teaching Training (Valencian International University, 2017). Lecturer in Design at the Universitat Oberta de Catalunya (2021–) and at the University of La Laguna. Researcher focusing on animation, the creative industries and gender studies. Senior Artist on animated productions broadcast by Disney and Netflix, as well as on large-scale video games such as Monopoly GO. Board Member of MIA—Women in the Animation Industry (2023–2024) and Visiting Artist at the School of Visual Arts, New York (2023).

Haridian Díaz Mesa, Universidad de la Laguna

Doctora en Artes y Humanidades y graduada en Diseño por la Universidad de La Laguna, cuenta con un máster en Marketing y Publicidad por la Universidad Antonio de Nebrija. Tras finalizar sus estudios en 2020, inició su carrera profesional en Londres como diseñadora, desarrollando proyectos de comunicación y branding para empresas y startups de proyección internacional. Desde 2022, es beneficiaria del Programa Predoctoral de Formación del Personal Investigador en Canarias, cofinanciado por el Fondo Social Europeo (FSE), y lleva a cabo su labor investigadora y docente en el Departamento de Bellas Artes de la Universidad de La Laguna.

Lucas Morales Domínguez, Universidad de la Laguna

Lucas Morales Domínguez. Doctor Cum Laude en Arte y Humanidades por la Universidad de La Laguna (2023). Máster en Ciencias de la Comunicación por la Universidad de La Laguna (2015). Graduado en Periodismo por la Universidad de La Laguna (2013). Técnico Superior en Ilustración, Diseño y Artes Plásticas (2006). Actualmente, profesor sustituto de la Universidad de La Laguna en el departamento de Ciencias de la Comunicación y Trabajo Social. Profesor universitario en la Escuela Universitaria de Turismo de Santa Cruz de Tenerife (2014-2018). Director de la Fundación Canaria para el Estudio y la Promoción de la Narrativa en Imágenes (2018-actualidad).

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Published

2026-03-16

How to Cite

Roca Vera, D., Díaz Mesa, H., & Morales Domínguez, L. (2026). Women on Screen: K-dramas and Gender Rewritings (2015-2025): From Webtoon to Television; Female Authorship, Graphic Adaptation, and Transnational Reception. VISUAL REVIEW. International Visual Culture Review Revista Internacional De Cultura Visual, 18(2), 191–205. https://doi.org/10.62161/revvisual.v18.6085

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Section

Research articles