From usage value to the symbolic value of objects: Masks in times of pandemic

Authors

  • María de las Mercedes Portilla Luja Universidad Autónoma del Estado de México
  • Celia Guadalupe Morales González Universidad Autónoma del Estado de México

DOI:

https://doi.org/10.37467/gka-revvisual.v8.2790

Keywords:

Usage value, Symbolic value, Social Interaction, Pandemic

Abstract

Reconfiguring the dynamics of life became a necessary reality due to COVID-19; most of the population did not visualize what we face today. Breaking with existing paradigms around derived activities from forced confinement and the use of masks, has given relevance to the image as the basic language in the face of social distancing. The objective of this work is to interweave symbolic representations and the need for human beings to integrate themselves into a society, through the processes of meaning and symbolic elements, to weave cohesion or to unravel social relationships.

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References

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Published

2021-08-20

How to Cite

Portilla Luja, M. de las M., & Morales González, C. G. (2021). From usage value to the symbolic value of objects: Masks in times of pandemic. VISUAL REVIEW. International Visual Culture Review Revista Internacional De Cultura Visual, 8(2), 167–177. https://doi.org/10.37467/gka-revvisual.v8.2790

Issue

Vol. 8 No. 2 (2021): Special Issue "The virus in sight: visual culture in the face of pandemics in the 20th century"

Section

Special Issue Articles

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